Friday, February 11, 2011

Un-Staging

Everybody knows about staging. Okay, so maybe a few of you good folks do not, so by way of quick explanation, "Staging" is a concept wherein a seller prepares the home for sale by doing cockamamie things that the "home stagers" tell you will sell your home FASTFASTFAST.

Now, folks, you and I know that so nobody is fooled by some bric-a-brac bought at the local Homegoods store, or candles burning in the alcove. We ALL know that in order to sell a home FASTFASTFAST, you have to price it RIGHTRIGHTRIGHT.

I have never been one for staging. It all looks so phony to me. I walk into a "staged" home and I think of Ikea; I smell the scented candles and I want to sneeze at best (at worst, I want to look behind the fridge for the mildew).

No folks, I do not like staging, but that does not mean I am in favor of UN-STAGING...

UN-Staging is a concept I developed. I tell my clients that we must make sure not to unstage and they ask, "What, perchance is that?"

Un-staging is what I call the act of NOT doing those things that will turn off a buyer or, at best, mitigate against a favorable offer. Herewith is a list of UN-Staging items -- things we should not do:

Do not leave the foreclosure notice on the dining room table -- No one is going to up their offer for your home if they know you are in hock up to your hams. Likewise the overdue bills.

Do not show off your pets -- Fido suffers from "bad breath in dog's mouth", sorry to tell you that (you smell just like him after all these years of letting him sit in your lap). No one thinks your dog is cute. As soon as I see a free range dog, I begin to wonder where is the wee-wee stain from those paper training days.

Cats -- forget it, lock 'em up. Every five minutes they are hurling a hair ball; the litter box stinks and the food on the floor is gross.

Hubby -- if the man of the house uses male enhancement, for goodness sakes, hide the bottle; do not leave it on the dresser. We ALL know what goes on in the bedroom, and we may even go to a movie and watch Sasha Gray do it in mind boggling concatenations of styling, but we DO NOT want to think about YOU doing it. While you are at it,...change the bedsheets.

We have all been told that cooking makes a buyer feel all warm and fuzzy, but DO NOT leave the stew on the stove during a showing. The whole recipe is going to boil down to a tarry mass while you are gone and the house will stink like burnt rubber.

I love fireplaces, but do NOT leave 'em going when I show up with a prospective buyer. The only message that can come of this is, "What kind of a moron lives here who would light a fireplace and leave?"

Do not put the dirty diapers into the diaper bin -- they still stink! You just can't smell it anymore. Put the whole bin outside. While you are at it, take down some of Junior's picture. Too many pictures makes the house look too well lived in.

Don't use the basement for storage! If "ya got" clutter, rent a place. Boxes piled high just look like you are hiding something.

Hide the magazine collections. We are all very impressed knowing you read the New Yorker...this week's issue is just fine, but we DON'T need to see them going back to 1965.

Don't leave 3 weeks of leftovers in the fridge. It smells, and at any rate, the fridge may well be part of the offer. Even if it is not, the buyers are going to open it.

Do you really need to leave that box of Trojan's in the medicine cabinet? Do you really need to leave the "Girls Gone Wild" DVDs on the night rest? If you do, at least leave a copy of Citizen Kane there.

DO NOT vacuum TOMORROW! Do it today.

Do not soak the dishes.

Do NOT smoke...EVER. In fact, stop smoking TEN YEARS before you decide to sell. That is how long the nicotine is going to take to dry out of your wall board.

Don't leave fancy chocolates around...good ol' Hershey works just fine. I mean, it might not have an impact on selling the home but, well, what I mean is...I like Hershey...

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